CRM + Customer Growth
You don't need a massive CRM platform to make better use of your customer data.
You need to know what you're collecting, why you're collecting it and what you're going to do with it.
This package looks at your existing customer data, CRM and communication activity and identifies how you can turn the information you already have into better relationships, more relevant communications and more opportunities.
What's included
CRM and database review
Data collection assessment
Database structure and cleanliness
Segmentation opportunities
Customer journey review
Email and communication opportunities
Content and messaging recommendations
Automation opportunities
Re-engagement opportunities
Recommended CRM processes
Practical implementation plan
You'll leave with
A CRM that has a purpose.
You'll have a clearer understanding of your customer data, who you're talking to, what you could be saying to them and how to make your CRM a useful marketing tool rather than a database you occasionally remember exists.
Great for
Businesses sitting on years of customer data, businesses using a CRM but not getting much from it, or businesses still managing customer relationships through spreadsheets, inboxes and crossed fingers.
Add-ons
CRM setup or rebuild
Database clean-up
Segmentation
Email campaign setup
Automated customer journeys
Email templates
Ongoing CRM management