Hi, Iβm Tahnee β
founder of hello coco.
With 15+ years in advertising and marketing, Iβve led campaigns across sectors including health, education, retail, and government, working with global agencies like McCann and Publicis. Iβve steered integrated campaigns, led media strategy, directed creative, and built high-performing teams; always with a focus on purposeful, people-first communications.
I have led as General Manager and as an Account Director across several agencies. Iβve worn many hats: strategist, team leader, brand builder, and project wrangler. This experience means I donβt just talk big picture, I can get into the details, manage the moving parts, and make it all happen.
Now, through hello coco, I offer brands a flexible, experienced, external partner who can slot into their team, lead key projects, and deliver communications that connect and convert. I bring the polish and performance of big-agency experience, with the adaptability and heart of a local operator.
Letβs create something meaningful.
hello insight. hello impact. hello coco.
Career Highlights
A decade of doing, not just directing
Led integrated campaigns for global agencies, including McCann and Publicis Worldwide, managing ATL/BTL across creative, media and production teams
Managed $600K+ marketing budgets across multi-brand networks (Coastal Dental Care: 17 practices, 5 brands)
Managed $10M+ in Media Strategy, Planning and Buying
Held General Manager and Account Director roles across agency and in-house environments, leading teams and driving business growth
Delivered campaigns across government, retail, health, education and e-commerce; from national brands to high-growth start-ups